
GEO's Evolution, and Global Growth and Ambitions
August 25th, 2025Welcome to the September edition of Via Satellite. This edition has a fantastic lineup of features touching on some of the most important issues driving the conversation in the satellite industry — the future of Geostationary Orbit (GEO), aviation and cruise markets, and the ramp-up of space capabilities for defense in Europe.
In the cover story, new Via Satellite freelancer Leandra Bernstein looks at how the Geostationary Orbit (GEO) market is evolving after consolidation among some of the largest players, and how new capabilities and use cases are shaking up what’s often seen as the traditional orbit.
This year, we have seen greater investment in space capabilities across Europe, from both individual nations and the European Union. Tereza Pultarova talks to space startups who say they are ready to fill the gap in space and defense capabilities, while calling for a rethinking of traditional procurement processes.
Mark Holmes spoke to four satellite end users — LATAM Airlines, Scandinavian Airlines, Norwegian Cruise Line, and OmniAccess — to hear insight into why they made their latest satellite investment decisions, and what more they would like to see from the satellite industry. It's always interesting to hear the perspective of satellite end users.
Also, Adrienne Harebottle spoke to a number of satellite players in the Middle East about how they are making significant capital investment to realize ambitions to become larger players in the global space industry.
Mark, myself, and Via Publisher Joe Milroy are all heading to Paris in September for World Space Business Week — please say hello! We are excited to see familiar faces and make new connections.